Most brands are already pitching or planning to pitch their participation in budget stories, here is why and how you should participate.

Starting his career in consulting, and working for 6 years with fortune 1000 clients in different parts of the world, Andrew decided to venture into entrepreneurship and founded two different companies before joining TheoremOne. He discusses how “share of voice” as a metric plays a very important role in PR and Communications. Check out his […]

From a failed solo entrepreneur to founding a successful digital agency and now starting a new MarTech and AdTech platform, Rajiv Dingra tells us how data in communication can help draw connections to build insights. Check out his Story: Transcript(Auto-generated) 0:00 I think the world has an oversupply of data but an undersupply a massive […]

In this episode, Chandrasekhar, an L&D professional who has been working with data for the past few years, discusses data in communications. He explains how data can be used to create more targeted and personalized internal communications. Check out his Story: Transcript (Auto Generated) 0:01 Data tells you a story.0:02 Every number tells you something. […]

We all know that one of the most essential parts of a PR professional’s day-to-day activities is creating and sending PR pitches to the right reporters and tracking how they performed. While most of the professionals send the pitches manually or as mass blasts to a list of reporters in the contact lists, but not […]

Let’s look at Data in PR and Comms from the eyes of an entrepreneur, Prasad from Cogos technologies. He talks about the impact of PR in businesses and how it builds credibility. Here is his story: 0:08 we’ve been working Wizikey okay from almost since the beginning and we love it of course as an […]

In this episode, we listen to Manab talk about his time at Entropik Tech, where he joined as a Product Marketing manager but was soon promoted to handling PR and comms for the company leading him to the field of Comms. Here is his story: Introduction 0:26 How I got into the field is I […]